Did you know that 99.97% of the population cannot remember more than five items at a time just based on rote memory? For example, if a person were to look at a list of 10 items and then had to recall the items in a random order (e.g.: “What was number two? What was number eight? What was number...

The internet has a LOT of resources. Sometimes it’s hard to know who to trust and which resources to pick. The pressure is worse when you’re a small business owner and your decision of where to get your resources impacts your livelihood. Marketing is by far the hardest to make decisions about...

The inability to focus on and complete one task is something that all entrepreneurs struggle with. You’re not alone! I call it Shiny Object Syndrome (Or SOS for short), and dealing with it has been one of the biggest challenges to growing my business over the past six years. But I’ve developed...

I talk with a lot of small business owners, for coaching sessions, in masterminds, and in general conversations! One of the recurring questions in those conversations is, “Did you do the stuff you needed to do this month to grow the business or get sucked into the day-to-day?” And when I ask...

Right now, as business owners, we need to lean in to survive this! The market is quieter, and the only way small businesses will survive this craziness is by refusing to allow ourselves to sink into despair and sit on the couch crying. There is work you can do for your business and using this...

Every so often someone asks me, “What’s the difference between prospecting and lead generation?” I believe knowledge is power, so I’m going to break both of them down so you can excel in both areas of your sales. Let’s start with a couple definitions: Leads A lead is just a name and some...